A CENTURY OF HERITAGE THE TRUSTED EXPERT IN POPPING CANDY

SHANTAI CULTURE

1917

THE SHANTAI SUGAR SHOP ORIGINATED IN MEIXI VILLAGE, CHAOZHOU, BEGINNING THE FAMILY'S MALTOSE BUSINESS.

Established the historical roots of Shantai's century-long confectionery heritage and provided the starting point for the company's narrative of "A Century of Shantai" and "Four Generations of Craftsmanship".

1958

THE SECOND-GENERATION SUCCESSOR REFINED THE MALTOSE PRODUCTION PROCESS AND INNOVATED RICHER PRODUCT COMBINATIONS.

Continuous improvement in craft and flavor accumulated the experience that carried Shantai from a family sugar craft toward stable food manufacturing.

1982

SHANTAI FOOD FACTORY WAS ESTABLISHED, EXPANDING INTO CHILDREN'S CANDIES AND PRESERVED FRUIT PRODUCTION.

Marked Shantai's transition from traditional family-run confectionery into incorporated, industrialized production, beginning to build a modern food manufacturing foundation.

1998

SHANTAI BEGAN PRODUCING AND SELLING POPPING CANDY, WHICH GRADUALLY BECAME A NATIONWIDE HIT.

The company formally entered the popping candy category, setting the direction for its later focus on the popping candy segment and the building of a specialized core product.

2004

SHANTAI ENTERED INTERNATIONAL MARKETS AND ESTABLISHED SHANTAI GROUP IN HONG KONG, CHINA.

The company's development expanded from the domestic market to the global stage, launching its business layout serving international customers.

2004

PARTICIPATED IN THE CANTON FAIR FOR THE FIRST TIME, DEVELOPING GLOBAL OEM BUSINESS.

Engaged overseas customers through international trade fairs, driving the company's evolution from product manufacturing toward global order-based cooperation.

2004

PARTICIPATED IN ISM COLOGNE (GERMANY) FOR THE FIRST TIME, EXPANDING BUSINESS INTO EUROPEAN AND AMERICAN MARKETS.

Marked the company's entry into the international professional confectionery exhibition circuit, strengthening connections with European and American customers and global food channels.

2007

OBTAINED SGS-AUDITED ISO 9001 AND HACCP DUAL CERTIFICATION.

The company's quality management and food safety systems gained internationally recognized credentials, providing key qualification support for securing overseas orders.

2010

COMPLETED A NEW FACTORY COVERING APPROXIMATELY 20,000 SQUARE METERS AND INTRODUCED WORLD-CLASS POPPING CANDY PRODUCTION LINES.

Significantly upgraded production capacity and equipment, laying the manufacturing foundation for scaled popping candy production and international market supply.

2010

BUSINESS FURTHER EXPANDED TO COVER EUROPE, THE AMERICAS, JAPAN, SOUTH KOREA, AND OTHER MARKETS.

Shantai's popping candy business scope broadened, and the company's global market landscape began to take shape.

2011

OBTAINED SGS-AUDITED ISO 22000 AND KOSHER CERTIFICATION.

Further strengthened the food safety management system and special market access capabilities, safeguarding expansion to a wider international customer base.

2012

INDEPENDENTLY RE-ENGINEERED POPPING CANDY PRODUCTION EQUIPMENT AND PROCESS FORMULAS, COMPREHENSIVELY UPGRADING PRODUCT QUALITY.

The company moved from importing equipment to independent R&D; core process capability began to become a competitive barrier.

2012

THE HEAT RESISTANCE OF THE RE-ENGINEERED POPPING CANDY WAS RAISED TO APPROXIMATELY 50 DEGREES CELSIUS.

Helped solve high-temperature transportation and tropical market adaptation challenges, improving product stability across global climate conditions.

2015

OBTAINED INTERNATIONAL CERTIFICATIONS INCLUDING BRC AND IFS.

The company's food safety and quality management systems further aligned with international retail and export standards, strengthening trust among global customers.

2015

SHANTAI POPPING CANDY WAS NAMED A "2015 ANNUAL GUANGDONG PROVINCE FOOD INDUSTRY OUTSTANDING FAMOUS BRAND".

Product quality and market influence of the popping candy gained industry recognition, reinforcing the company's professional image in its category.

2016

OBTAINED SMETA CERTIFICATION.

The company gained recognition in social responsibility, compliance, and international supply chain auditing, strengthening the foundation for cooperation with overseas brand customers.

2016

GLOBAL CUSTOMER BASE EXCEEDED 200, WITH PRODUCTION AND SALES VOLUME LEADING THE INDUSTRY.

The international customer base expanded, further demonstrating the company's scaled popping candy production and export capabilities.

2017

HONORED AS A "CHINA QUALITY AND INTEGRITY ENTERPRISE" AND A "GUANGDONG PROVINCE INTEGRITY ENTERPRISE", AMONG OTHER HONORS.

External endorsement of quality integrity and business credibility helped elevate customer trust and brand reputation.

2018

ESTABLISHED ASIA BAIDA CO., LTD., SELLING THE PROPRIETARY BAIDA BRAND PRODUCTS WORLDWIDE.

The company extended beyond manufacturing and OEM services into global operation of its own brand.

2018

LAUNCHED ODM BUSINESS.

Shantai upgraded from pure contract manufacturing to product R&D, flavor customization, and brand solution support, strengthening its one-stop service capability.

2018

HONORED AS "CHAOZHOU'S MOST INNOVATIVE ENTERPRISE IN THE FOOD INDUSTRY", AMONG OTHER AWARDS.

The company's innovation capability and industry contribution gained local and industry recognition, supporting its image as a technology-driven, innovative food enterprise.

2019

HONORED AS A "GUANGDONG PROVINCE CONTRACT-HONORING AND CREDIT-WORTHY ENTERPRISE", AMONG OTHER AWARDS.

Recognition of trustworthy operations and contract fulfillment further strengthened the trust foundation for B2B cooperation.

2019

ESTABLISHED THE CHAOZHOU LEISURE CANDY (SHANTAI) ENGINEERING TECHNOLOGY RESEARCH CENTER.

The company's R&D capability advanced from accumulated product experience toward platform-based technical development, supporting future technology iterations.

2019

THE "BAIDA" SERIES RECEIVED HONORS INCLUDING "POPULAR BELOVED FOOD BRAND OF CHINA'S FAMOUS FOOD CITY".

The proprietary brand gained further recognition in consumer awareness and the regional food brand system.

2020

THE "SHANTAI" BRAND WAS OFFICIALLY AWARDED THE TITLE OF "CHAOZHOU TIME-HONORED BRAND" BY THE GOVERNMENT.

Official endorsement of the company's century-long heritage and local confectionery culture roots, strengthening the brand equity of "time-honored brand + modern manufacturing".

2021

COMPREHENSIVELY UPGRADED POPPING CANDY PRODUCTION EQUIPMENT AND DEPLOYED INTELLIGENT AUTOMATED PRODUCTION LINES.

The production system entered a phase of intelligent and automated upgrading, laying the foundation for higher capacity, stable quality, and lean management.

2021

ENTERED A NEW STAGE OF LEAN PRODUCTION MANAGEMENT.

The company moved beyond scaled manufacturing toward efficiency improvement, process control, and systematic management.

2021

CO-ESTABLISHED A JOINT LABORATORY WITH SOUTH CHINA UNIVERSITY OF TECHNOLOGY.

Industry-academia-research collaboration drove continuous upgrades of core popping candy technologies, including stability, popping sensation, and heat resistance.

2021

SUCCESSFULLY DEVELOPED THE THIRD-GENERATION POPPING CANDY TECHNOLOGY SYSTEM, WITH PRODUCTS STABLY HEAT-RESISTANT UP TO 52 DEGREES CELSIUS.

Popping candy technology advanced from generation 2.0 to 3.0, enhancing product adaptability to high-temperature shipping and complex consumption scenarios worldwide.

2021

WON THE FHC GOLDEN APPLE AWARD AS "BEST FOOD EXPORT BRAND ENTERPRISE OF THE YEAR".

Industry recognition of the company's export capability and brand performance, reinforcing its global business credentials.

2022

BUILT A HIGH-SPEED INTELLIGENT PACKAGING SYSTEM, INCREASING PRODUCTION CAPACITY BY APPROXIMATELY 200%.

Improved packaging efficiency and order delivery capability, supporting scaled supply for global customers.

2022

MARKING THE 105TH ANNIVERSARY OF SHANTAI AND THE 40TH ANNIVERSARY OF SHANTAI COMPANY, THE CORPORATE CULTURE WAS RESHAPED.

The company integrated its century-long heritage, family culture, and symbiosis philosophy with a modern management system, forming a new organizational culture expression.

2023

SALES VOLUME ROSE SUBSTANTIALLY; FOUR NEW AUTOMATIC COOKING-AND-FORMING POPPING CANDY PRODUCTION LINES WERE ADDED.

Continued expansion of core category capacity further secured scaled popping candy supply capability.

2023

UPGRADED THE GMP PRODUCTION AND PACKAGING WORKSHOP FOR POPPING CANDY LOLLIPOPS.

Expanded production conditions around popping-candy-related categories, advancing the product system from a single popping candy line toward diversified fun food offerings.

2023

CERTIFIED AS A NATIONAL HIGH-TECH ENTERPRISE.

Official recognition of the company's R&D capability and achievement commercialization, further supporting its positioning as a "food technology enterprise".

2023

RECOGNIZED AS A GUANGDONG PROVINCE "SPECIALIZED, REFINED, DISTINCTIVE AND INNOVATIVE" (SRDI) SME.

Recognition of the company's specialization, refinement, distinctiveness, and innovation capability, reinforcing its image as a leading enterprise in its niche.

2024

AWARDED THE TITLE OF "GUANGDONG TIME-HONORED BRAND".

The time-honored brand endorsement was elevated from the Chaozhou municipal level to the Guangdong provincial level, enhancing brand heritage value and regional cultural influence.

2024

OBTAINED INTELLECTUAL PROPERTY MANAGEMENT SYSTEM CERTIFICATION.

Further standardization in technological innovation, brand assets, and IP management helps strengthen protection of R&D achievements.

2025

CERTIFIED AS AN AEO (AUTHORIZED ECONOMIC OPERATOR) ADVANCED CERTIFIED ENTERPRISE BY CHINA CUSTOMS.

An important certification of the company's international trade credit and supply chain compliance, helping improve global delivery efficiency and international customer trust.

2025

HONORED AS ONE OF "CHAOZHOU'S OUTSTANDING, LARGE AND STRONG ENTERPRISES", AMONG OTHER AWARDS.

Recognition of overall strength, growth potential, and contribution to the local industry, reinforcing the company's representativeness in the regional food sector.

2025

BAIDA-RELATED PRODUCTS WON THE FRENCH DESIGN AWARD.

The company's product design and brand expression began gaining international design recognition, reflecting its extension from manufacturing capability toward brand innovation.

2026

ESTABLISHED A GUANGDONG PROVINCE DOCTORAL WORKSTATION.

A further upgrade of the company's research platform, strengthening food technology R&D, core process breakthroughs, and achievement commercialization - driving the company's transformation from a manufacturer into a food technology enterprise.